Yahoo on a purchasing streak

Written by Sandra Leggero

Sandra Leggero has a background in financial markets, having spent more than 9 years in commodities trading for several European and Asian companies. She holds a degree in Economics from the University of Pavia and specializes in emerging markets.

, | Updated: October 30, 2024

After sealing the acquisition of Tumblr for $1.1 billion last month and purchasing a couple of small companies, Yahoo reported another one.

This time the internet giant is adding a company called PlayerScale to the list. The sum of the acquisition wasnt disclosed but most likely it was one of a fairly significant amount. PlayerScale is a gaming company reaching 150 million users worldwide. Yahoo declared interest in developing on the platforms technology. PlayerScale helps companies present games across mobile and social platforms giving also developpers a way to track revenue and number of users.

In a note posted on companys website, the CEO Jesper Jensen shares his thoughts on the recent news of acquisition. The CEO shares the content and future hopes and goals of the company. He supports Yahoo in their intentions of developing even more the platform started by the PlayerScale, help them grow with new products as cultivating the old ones.

Recently Yahoo made an offer to Hulu company, a streaming video site currently owned by Walt Disney Co., Comcast NBCUniversal, News Corp. The company has been looking for a buyer since March. However, a possible deal between Yahoo and Hulu is most likely not to be payed in cash as Yahoo has been left with none after the big purchase of the blogging site Tumblr.

Yahoo stocks are up 1.19% due to the company aggressive acquisition attitude on the market.

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