Sony shares close lower on Monday, prices on company’s VR bundles to be reduced

According to an announcement by Sony Corp, the price on both of its PlayStation Virtual Reality bundles is to be reduced. Both bundles will be available for sale on September 1st.

Shares of Sony Corp closed lower for the second time in the past five trading sessions on Monday. The stock inched down 0.05% ($0.02) to $38.48, with the intraday high and the intraday low being at $38.60 and $38.45 respectively. In the week ended on August 27th the shares of the electronics manufacturer lost 0.70% of their market value compared to a week ago, which marked a fourth consecutive period of decrease. The stock has extended its loss to 6.31% so far during the current month, following a 7.54% surge in July. The latter has been a seventh consecutive month of gains. For the entire past year, the shares of the NYSE-listed manufacturer gained 13.90%. The stock has risen 37.28% so far in 2017.

Previously priced at $399, the core package used to include the VR headset only. It will now include the headset plus the required PlayStation Camera.

At the same time, the premium bundle will include the headset, the PlayStation camera, two Move controllers, as well as the PlayStation Worlds mini-game collection and will be priced at $449, down from $499 previously.

According to CNN Money, the 23 analysts, offering 12-month forecasts regarding Sony Corp’s stock price, have a median target of $45.77, with a high estimate of $54.20 and a low estimate of $36.17. The median estimate is an 18.94% surge compared to the closing price of $38.48 on August 28th.

The same media also reported that 18 out of 25 surveyed investment analysts had rated Sony Corp’s stock as “Buy”, while 3 – as “Hold”.

Daily and Weekly Pivot Levels

With the help of the Camarilla calculation method, todays levels of importance for the Sony (NYSE:SNE) stock are presented as follows:

R1 – $38.49
R2 – $38.51
R3 (Range Resistance – Sell) – $38.53
R4 (Long Breakout) – $38.56
R5 (Breakout Target 1) – $38.61
R6 (Breakout Target 2) – $38.63

S1 – $38.47
S2 – $38.45
S3 (Range Support – Buy) – $38.43
S4 (Short Breakout) – $38.40
S5 (Breakout Target 1) – $38.35
S6 (Breakout Target 2) – $38.33

By using the traditional method of calculation, the weekly levels of importance for Sony Corp (NYSE:SNE) are presented as follows:

Central Pivot Point – $38.51
R1 – $38.89
R2 – $39.28
R3 – $39.66
R4 – $40.04

S1 – $38.12
S2 – $37.74
S3 – $37.35
S4 – $36.96