Subaru of America reports annual vehicle sales growth of 0.3% in October, Mitsubishi sales drop 7.9%

Written by Miroslav Marinov

Miroslav Marinov, a financial news editor at TradingPedia, is engaged with observing and reporting on the tendencies in the Foreign Exchange Market, as currently his focus is set on the major currencies of eight developed nations worldwide.

, | Updated: October 30, 2024

Subaru of America Inc said on Monday that its vehicle sales had increased 0.3% in October compared to the same month last year to a total of 55,531 units. October has been the 68th consecutive month, during which the auto maker’s sales exceeded 40 000 vehicles.

Subaru of America Inc’s year-to-date sales registered a 4.0% growth compared to the same period of 2018 to reach 580,860 vehicles.

Sales of Subaru Impreza rose 3.6% year-on-year in October to reach 5,696 vehicles, while sales of Ascent went up 1.4% year-on-year to 6,091 vehicles, the company said.

Sales of Subaru’s Crosstrek Sport-utility vehicle registered the largest annual increase, 9.9%, in October to 12,137 units.

At the same time, sales of Subaru BRZ recorded the largest annual drop, 55.9%, in October to 112 vehicles.

Sales of Subaru WRX/STI went down 38.1% in October compared to the same month of 2018 to 1,409 vehicles.

“Thanks to strong demand for our class-leading products, the Subaru franchise was able to report its best October ever,” Thomas Doll, President and Chief Executive Officer of Subaru of America Inc, said in a statement.

“Our retailers have worked tirelessly to deliver another strong month of sales. We are proud and appreciative of their outstanding efforts,” the CEO added.

“With just two months remaining in the year, we are moving toward our 700,000-vehicle sales goal for 2019,” Jeff Walters, Senior Vice President of Sales, said in a statement.

Meanwhile, Mitsubishi Motors North America Inc reported last week a 7.9% year-on-year drop in October vehicle sales to 7,372 units. At the same time, the company’s year-to-date sales rose 1.5% compared to the same period of 2018 to reach 102,943 vehicles.

The auto maker has now exceeded the 100,000 vehicle sales mark for a third consecutive year.

Sales of Mitsubishi Mirage, the most fuel-efficient non-hybrid vehicle sold in North America, surged 23.4% year-on-year in October to 2,135 units, while year-to-date sales rose 10.8% year-on-year to 23,312 vehicles.

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